HD Buttercup Opening - Official Photos & Video

Some much better visual coverage of the Unique LA / Apartment 3 + KidViskous grand opening at HD Buttercup. Thank you to the over 1600 people who attended!

Photos by Justin Sullivan, and video by The Video Mouse. Enjoy!

Tiffany got caught snapping

HD Buttercup: Design Center Grand Opening from Chris Laughter : The Video Mouse on Vimeo.

More photos (like, 100 more) after the jump.

Unique LA & Apartment 3 Hipster Slam HD Buttercup

Last Friday was the launch party for the Unique LA / Apartment 3 store at HD Buttercup in the Helms arts district. It's located in this fantastic plaza that was formerly a family owned bakery, and now houses restaurants and upscale furniture stores. An absolutely gorgeous and historic location, it's still a bit bare compared to other shopping destinations, so this fashion boutique is a step in the right direction for the area. 

The event was PACKED with all types of people and some of the more refined and sophisticated (read: steadily employed-looking) breeds of LA hipsters and fashionistas. The retail boutique is a joint effort initiated by indie designer show Unique LA who brought on boutique/fashion consultant Apartment 3 to collaborate on the project. They soon found a home in the 4,000 sq ft furniture store HD Buttercup, who offered up a generous section of their store for a minimum four-month run. Apartment 3 was one of my retailers and we frequently collaborate with sample sales and events, so the adorable Apartment 3 mama Kristin Knauff asked KidViskous to be one of the featured designers! Thanks Kristin!

Rumor has it if successful, the store will seek to expand to a San Francisco location. At first I thought it a bit strange to have a fashion boutique within this humungous designer furniture store (think IKEA with a few extra zeros on the price tags), but after seeing everything set up with droves of stylish people roaming the walkways, it made perfect sense. The store has a indie/vintage vibe with clothes and shoes, new and vintage, housewares, gifts, apothecaries and even a section for kids and babies. Designers include jewelry by KidViskous (of course); clothing by Smoke and Mirrors, Blood is the New Black, Eva Franco, and MNKR; body products by Chiva-Som and Klean Spa; stationery by Rock Scissor Paper; and wool gardening containers by Woolly Pockets.
 Vicious lines for the open bars
  Shoppers checking out some KidViskous Bowtie Necklaces

You can now shop the Unique LA / Apartment 3 store!
HD Buttercup
3325 Helms Avenue, Los Angeles
Mon.–Sat. 10 a.m.–7 p.m.
Sun. 11 a.m.–6 p.m.

I know my camera is soooo shitty. If anyone has suggestions for a high-end digital camera that's excellent for low light situations and isn't a million dollars, leave a comment!

 KidViskous Feather Earrings and Necklaces mixed in with real feathered friends
 Gold and Silver Origami Cranes

You're Invited: H.D. Buttercup Store Opening Party

I'm very excited to have KidViskous selected as one of the featured designers at the Unique LA / Apartment 3 pop-up store at the celeb-approved H.D. Buttercup furniture store in the upcoming (I think it's actually here) Helms Bakery arts district of Los Angeles (Culver City specifically). Come party, see Nikki from Silversun Pickups/Boom Bip DJ, fall in love and well, it's an open bar party surrounded by beds people!

Friday, October 22nd 2010
8 - 11 PM
3225 Helms Ave, Los Angeles